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 Customers voice overwhelming satisfaction for 2006 MasterCard RPPS communication initiativesSymposium and newsletter get enthusiastic thumbs-up C lear and focused communication provides a firm foundation for the coordination that is so critical to success in the electronic payments industry. In recent customer satisfaction surveys, MasterCard RPPS customers indicated that they are extremely satisfied with two of our most important channels of communication. They offered rave reviews for the 2006 MasterCard RPPS Customer Conference and Industry Symposium— Promises Matter, as well as RPPS Update, our customer newsletter. Respondents to the survey distributed to symposium attendees gave the event an excellent rating overall, with nearly 99% either very satisfied (68%) or satisfied (31%). Most of the individual presentations and events scored above 80% for the top two boxes. In addition, 95% would recommend the event to a colleague. "We received helpful comments and suggestions from many respondents," says Jennifer Covello, MasterCard Bill Payment, "and we will certainly consider their feedback in our planning for the next symposium." In addition to the symposium, customers have voiced their approval for RPPS Update, which offers readers helpful insights into industry practices and trends, case studies, and of course, useful information about MasterCard RPPS. |
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According to the latest customer survey, 89% of respondents overall indicated that they were either very satisfied (55%) or satisfied (34%). Nearly three-quarters (72%) of readers circulate the newsletter to their colleagues. That may help to account for the fact that, even in this electronic age, over 66% of readers still prefer having the print version available versus an online version only. "Our readers offered many suggestions," says Steve Borzoni, MasterCard Bill Payment, "and we welcome their input. We're always working to make the newsletter as relevant to our readers as possible." If you have a comment or a suggestion for a future story, please contact Steve Borzoni at steve_borzoni@mastercard.com. 
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